Why Is Everyone So Excited About Membership Sites?

Seems like you can’t surf the web without being two clicks away from a membership site these days. Everyone has them, from the big boys like Amazon, right on down to the competition in your niche. And if you don’t have a membership site too, you may be missing out big time on some really … Read more

Are You a Continuity Hero? Or a Continuity Zero?

Continuity is a fancy term for recurring profits, like a membership site that your customers pay for each month they remain a member. From a marketing standpoint, continuity is awesome because it means a steady income for you. But from a customer standpoint, continuity can either be a wonderful thing or terrible headache, depending on… … Read more